Ad tech aficianado Volker Ballueder recently recapped our latest European Publisher Forum from his point of view. Here's what he had to say on some of the conference's burning issues and hot topics, including why innovation may be a competitive publisher's saving grace.Over the past few months I have had…
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Taking place September 26 during Advertising Week in New York, OPS is the gathering place for ad operations and media technology leaders challenged with navigating the latest shifts in our industry and responding to stay competitive and profitable.OPS is the best place during Advertising Week to connect with other online…
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I’d like to say it’s feeling like fall in New York, but no, heat and humidity still assail us in early September, turning the Big Apple into a concrete sweat lodge. Hopefully the weather changes course before Sept. 26, with crisp autumn weather signaling the arrival of AdMonsters’ flagship one-day…
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This interview was republished, courtesy of Xcede.Peter Yardley-Jones is the current Head of Advertising Operations for zeebox in the United Kingdom. Here's what he had to say on the future of second-screen, market changes, and just what it means to jump into a career in ad-ops. From your professional opinion as…
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OPS NY Wrap Party Brought to You by AddThis Toast OPS NY and Advertising Week over classic cocktails and hors d'oeuvres at our official wrap party sponsored by AddThis. Rocks, neat, whisper of vermouth? The choice is yours. OPS NY is the best place during Advertising Week to connect with other online media…
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AdMonsters is officially live from Boulder for Publisher Forum XXX. We'll be live blogging throughout the conference, bringing you a snippet of all the industry insight and discussion from mile-high Boulder. Stay tuned to this page throughout the week for the latest news and updates from AdMonsters' thirtieth Publisher Forum.…
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Digital Media Leadership Award honorees Bill Murray, The Weather Company, and Ali Mirian, Chiefgood, are flanked by AdMonsters Founder and CEO Bowen Dwelle (left) and VP, Content and Media Rob Beeler at Publisher Forum XXX in Boulder, Colorado. (Photo: Donna Alberico) Honoring Digital Media Leadership Award Winners in Boulder, ColoradoAdMonsters announced two…
Read MoreRead descriptions of sponsor breakouts below. Register for your two preferred sponsor breakouts here. AdColony – Fish Need Water, Birds Need Air & Great Ads Need Great Content11:10-11:50 a.m., 12:00-12:40 p.m.Close the spreadsheets, log out of the dashboard and come experience the power of brand storytelling. Today AdColony is showing you the…
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Wouldn’t it be amazing if our phones could see the world in the same way we do,” commented Matt Mills, former Head of Innovation and Global Sales at augmented reality platform Aurasma, during a 2012 TED Talk. Lucky for us, with today’s advancements in mobile technology, the what-ifs of connecting…
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“We spend most of our time telling privacy advocates and even our clients what we don’t collect," comments James Lamberti, Vice President and General Manager of AdTruth. “If you read our contract, there’s a list of 20 things we don’t collect: IFA, cookies, UDID, MAC address, etc. We purposefully stay…
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