Features

Twitter, Zuckerberg Support (and Promise to Top) Honest Ads Act

News briefs: Twitter and Mark Zuckerberg say they support the Honest Ads Act, which appears stalled in the Senate, and which the platforms say they can surpass where privacy is concerned. Also, the IAB’s Open Measurement SDK (for in-app viewability and verification) is out of beta now, and the Chief…

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The “Truth” About Blockchain (Part 1)

"Blockchain" is a buzzword, and buzzwords are wont to be misused—so be careful whose promises you believe. Gabe Greenberg advises us that while blockchain for advertising holds loads of promise, no company is applying it at scale... yet.

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For the Unsung Heroes of Digital Media: AdMonsters Power List

New at this year’s Ops is the AdMonsters Power List, which looks to recognize individuals who are revolutionizing the digital media world through advertising, marketing, and monetization efforts. Just like the ad ops people whose toil ended laying the foundation for the digital ad ecosystem, we aim to recognize the…

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Cooking With Anarchy at Blockchain Xplore

Gavin Dunaway went to the recent Blockchain Xplore conference in New York a couple weeks ago, and here's what he saw and heard. For one thing, blockchain technology is being rolled out seemingly in a parallel way to how the internet was. For another, the need to clean house in…

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Keep Your Eyes on the Road

Rob Beeler learns the true meaning of rubbernecking, and he's here to tell us how it relates to Facebook's Cambridge Analytica/data privacy problems, GDPR preparation (or lack thereof), and buzzworthy tech like blockchain and AI.

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