Technical Forum for Small to Medium Publishers

December 08, 2010

The Mermaid Conference Centre

The Mermaid Conference and Events Centre has been a leading venue for over 20 years and we believe making the right impression makes all the difference.

A short walk from Blackfriars and St Paul’s station, The Mermaid offers an unrivalled level of individuality and charisma. With impressive views overlooking the Thames, excellent facilities and first class in-house catering service, it is little wonder that The Mermaid is one of London’s most unique and exciting conference and events venues.

Over the years we have played host to a diverse mix of organisations and produced a variety of events, they range from conferences, seminars, staff meetings, after-premiere parties, AGMs, product launches and fashion shows to spectacular galas and hospitality functions.

DoubleClick Technical Forum for Small to Medium (SME) Publishers

Registration opens October 21, 2010

Registration ends December 07, 2010 at 12:00 am


Hosted by DoubleClick

London, December 8, 2010
Registration is open to small and medium (SME) size publishers only.
Attendance is FREE when you register before November 18th

The Mermaid Conference Centre, Blackfriars, London EC4V 3DB

LondonAdMonsters Technical ForumAdMonsters Technical Forum

 

Event News & Updates

Session Announced: A Closer Look at DFP Small Business and AdSense

Opening Session: Ducan Tickell, MD of Duncan Tickell is Managing Director, Publishing of Magicalia on “The Revenue Opportunity“

Agenda Posted

Member Session Announced: “Member Session: From Quote to Cash – Tips for Optimal Workflow“

Member Session Announced: “Member Session: Optimizing your Unsold Inventory”

 

AdMonsters technical forums offer an opportunity for our members to collaborate on specific areas in online advertising operations by performing a ‘deep dive’ around the various aspects, challenges, and opportunities offered by a particular piece of technology. The sessions and workshops will be led by the attending members – those who face these issues day in and day out – and will focus on defining real life solutions to the immediate challenges faced in day to day operations.

The first ever AdMonsters event geared exclusively to the SME publisher audience, this forum will explore the unique operational and business challenges of these publishers. Our technical forum will strive to highlight issues and opportunities and determine critical next steps for this group.

SME publishers have unique challenges managing the advertising operations of their website. Often the responsibilities of trafficking, campaign management and reporting are shared by a dedicated team of one or two people or simply shared across the organization. The hope is that online advertising can generate revenue and grow over time, but without the overhead of a full ad operations team. SME’s may not have trained staff – a guru on site – that can help them manage through the various issues that pop up on a daily basis. This forum is designed for publishers who face these challenges.

Register before November 18 and receive a free pass to attend. After November 18 the cost to attend is £40 (billed as US Dollars).

The forum includes:

  • A full day of sessions and highly focused workshops curated to deliver actionable take-aways
  • Breakfast, refreshment breaks, lunch
  • An evening drinks reception

There will be plenty of opportunities to network with other publishers during the breaks, lunch and within the agenda itself.

Sessions

2010/12/08