As AdMonsters embarks on our 50th Publisher Forum Conference, we reached out to four ad ops vets (we'll call them AdMonsters Luminaries) for their reflections on what it means to be an AdMonster and what PubForum has meant to them and their careers. Let's take a walk down memory lane…
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March 03, 2020 Coronavirus Impacts Digital Advertising Subscription Fatigue Brave Most Privacy-Friendly Browser CTV Ad Share Triples Digital Advertising Stricken With Coronavirus? If you’re not busy constructing homemade NP95 masks or getting into fistfights over the last bottle of Purell at the pharmacy, you might wonder to yourself, “Hey—how is…
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AdMonsters February 27, 2020 PubForum Keynote Jamie Gutfreund Connects the Dots Between Data and Marketing in a Privacy-centric Era During her Publisher Forum Santa Monica keynote address, “Show Me, Don’t Tell Me: How Publishers Become Advertisers' Guides in a Turbulent Digital Ad Landscape,” on Monday, March 9, Jamie Gutfreund,…
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Welcome to The Wrapper! AdMonsters is sending you this email because you are subscribed to receive AdMonsters’ news products. This is our latest content product, The Wrapper, a weekly ad tech news roundup to simplify your life by curating only the most important industry news you need to hear. And hey, we…
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AdMonsters February 20, 2020 From Ad Ops to General Management: Altice COO Eric Harris On Building Dream Teams During his Publisher Forum Santa Monica keynote address, “From Ad Ops to General Management—The Power of Assembling Dream Teams to Tackle New Frontiers,” on Tuesday, March 10, Harris will discuss how…
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AdMonsters February 19, 2020 From Ad Ops to General Management: Altice COO Eric Harris On Building Dream Teams During his Publisher Forum Santa Monica keynote address, “From Ad Ops to General Management—The Power of Assembling Dream Teams to Tackle New Frontiers,” on Tuesday, March 10, Harris will discuss how…
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AdMonsters February 14, 2020 Battling the Rising Mobile Ad Blockers: Q&A With Blockthrough's CEO Marty Krátký-Katz Adblocking may have dwindled on desktop, but users are massively taking up arms on mobile. AdMonsters spoke with Marty Krátký-Katz, Co-Founder & CEO of ad-block monetization platform Blockthrough, about the findings from his…
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AdMonsters February 6, 2020 Turnin' 50 Ain't That Bad Each and every Pub Forum is an experience. AdMonsters Chairman, Rob Beeler, sometimes wishes we didn’t call it a conference. “The AdMonsters Experience, Santa Monica 2020” sounds pretty cool, no? It’s because of this, he finds it hard to identify…
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AdMonsters January 30, 2020 Best Lawyer in Privacy and Data Security Law Jessica B. Lee Is Coming to PubForum Santa Monica to Talk CCPA During her Publisher Forum Santa Monica keynote address, “Escaping CCPA Limbo,” on Monday, March 9, Jessica B. Lee will discuss the newly implemented (and still…
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AdMonsters January 23, 2020 The Big Google Cookie Crumble: 5 Sessions To Help You Prep Google’s recent announcement that it would follow Safari and Firefox in eliminating third-party tracking cookies—within two years—shook the digital advertising industry like an earthquake off the Richter scale. Are you panicking at the idea…
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